Print Lakehead University

Print Lakehead University

Print Lakehead University

Print Lakehead University

Print Lakehead University

Print Lakehead University

Lakehead University

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Balancing Act is the message underlying our collateral work for the Lakehead University Annual Report—the university’s publication showcasing its exciting research and achievements over the past year. Lakehead already had an established look and feel, so we began by determining how we could give the piece a unique, prestigious look while staying within that design framework.

Much like the approach that Lakehead takes towards education, the Annual Report is people-focused. We used images of several prominent university researchers and up-and-coming students, each one describing the ways in which they are working to engage with and shape the future. The data came from many sources, and covered a variety of topics, and it was therefore important to arrange the visuals to supplement and make sense of those many facts and figures.